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ACMC 2024

Media Construct, Constructive Media

2024 ACMC International Conference Viet Nam

in partnership with the
University of Social Sciences and Humanities,
Viet Nam National University Ho Chi Minh City


31 October to 2 November 2024
[Thursday to Saturday]

Important Dates:

Abstract submission – 30 June 2024 

Panel proposals – 01 June 2024 (should consist of 4-5 papers on your proposed theme)

Paper Acceptance   - within 30 days after submission

Extended abstracts – 15 September 2024

Early Bird Registration – on or before 15 September 2024

This conference is also open for attending participants (i.e. non-paper presenters)


Contact us:

Media Construct, Constructive Media

The role of media in shaping our perception of reality is undeniable. This conference delves into the intricate processes through which media constructs and influences our understanding of the world. Adopting a constructionist perspective, we recognize that meaning and reality are socially constructed. It is not the material world but social actors who actively create meaning through language and representation.


At the same time, the conference also spotlights the transformative potential of constructive media. This emerging paradigm challenges traditional narratives by emphasizing positive impact, solutions, and empowerment. Constructive media transcends sensationalism and doom-scrolling. It focuses on solutions, innovations, progress and recognizes audiences as active participants rather than passive recipients. By highlighting successful approaches to societal challenges, constructive media inspires hope and encourages collective action.


The conference aims to answer questions such as: How does media contribute to our shared social reality? What narratives emerge from news stories, and how do they shape our understanding of the world? How can media contribute to a better understanding of the world around us instead of being a tool for divisiveness and disinformation.


Join us at this conference to engage in thought-provoking discussions, challenge assumptions, and explore the dynamic interplay between media and the construction of social reality.

Subthemes include, but are not limited to:

  • Ethics vis-a-vis media realities

  • Media construction in public relations and advertising

  • Language as a tool for media construction

  • Post-pandemic media realities

  • AI challenges to education

  • Gender and diversity

  • Hashtags, Emojis and Semiotics

  • Mobile networked communities

  • Legacy media in a state of flux

  • Disinformation and Deconstruction

  • Development communication as construct

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